Monthly Archives: May 2012

Little Things Count

Little Things Count

I was recently teaching a manners class to third graders. The subject of the day was the etiquette of public places. We were covering escalators, elevators, revolving doors and simply who opens the door for whom. As a teacher you always wonder if any of the information you are teaching is sinking in. As it turns out little minds are like sponges. I was thrilled to find out they each had an opportunity to open the door for their mom. Each of those moms, when asked, had to think back over their weeks activities. They were shocked that they had not paid attention and caught the newly learned gesture! Sometimes the little things go unnoticed but without them our social experiences break down.

Posted in Etiquette | 1 Comment

Why Does FSC Certified Paper Matter?

Why Does FSC® Certified Paper Matter?

More and more, people are noticing the FSC logo on their product packages. What does it mean? And why should you care?

Posted in Thoughts from Southworth | Leave a comment

3 Ways to Prevent Reverse Age Discrimination

3 Ways to Prevent Reverse Age Discrimination

This week’s post is inspired by my client Tony who asks, “Even as a ‘younger’ person in the workplace, is it still good to keep things that would give an idea to my age, like graduation year etc., off of the resume?”

Most job seekers are aware of the potential for discrimination against an older candidate but what about the younger applicant? Is youth a plus or a minus?

It depends.

Posted in Careers | 1 Comment

Celebrate Graduation Day

Celebrate Graduation Day

With over 3 million young adults graduating from high school every year in the U.S., close to 100,000 graduating from College with a Bachelor’s degree, and add to that more graduating with an advanced degree, there’s a lot to celebrate!

Posted in Thoughts from Southworth | Leave a comment

The Power of Presentation

The Power of Presentation

In branding, how you present something is just as important (if not more important) than what you present. Cooks understand this when they spend a long time deliberating over which plate to use and what garnishes to use when putting a superb dinner together. It’s not just about the flavor of the food. It needs to be as pleasing to the eyes as it is to the taste buds.

When I first graduated from college, I had the privilege to land one of the few coveted positions at a top New York ad agency in their account executive training program. One of the most memorable lessons I learned was…

Posted in Branding | 1 Comment